Bronco vs Jeep Wrangler
Ford Bronco vs. Jeep Wrangler: Compare Off-Road-Ready SUVs in Carlsbad, NM
While SUVs have long since taken over as the people-movers of choice, it sometimes seems like many models forget the "Sport" in "Sport Utility Vehicle." The Ford Bronco is certainly an exception. This legendary terrain conqueror delivers standard-setting capability for every adventure, with potent performance, up to eight G.O.A.T. modes, and a wealth of off-road enhancement options. However, it's also an excellent daily driver, thanks to its comfortable accommodations, appealing amenities, and smooth ride. Drivers from Midland, TX, to Roswell, NM, can find the latest Ford Bronco models here at Carlsbad Ford.
The Ford Bronco's superb well-roundedness has made it a favorite of both customers and critics. It even earned consecutive Car and Driver 10Best awards in 2022 and 2023. Here's a look at how the Bronco measures up against its most formidable competitor, the Jeep Wrangler.
Ford Bronco vs. Jeep Wrangler: Performance
The Ford Bronco comes standard with a turbocharged 2.3-liter EcoBoost® engine. Enthusiasts who like a more hands-on experience can stick with the seven-speed manual transmission, or you can opt for the quick-shifting 10-speed automatic. With 300 horsepower and 325 pound-feet of torque, the Ford Bronco's base powertrain is markedly more potent than the Jeep Wrangler's standard 3.6-liter V6 (285 horsepower, 260 pound-feet of torque) or optional 2.0-liter turbo-four (270 horsepower, 295 pound-feet of torque).
The Ford Bronco also offers an upgraded 2.7-liter twin-turbo V6 (330 horsepower, 415 pound-feet of torque) as an option for most trim levels. Or you can jump to the Ford Bronco Raptor's 3.0-liter twin-turbo V6 (418 horsepower, 440 pound-feet of torque). The Jeep Wrangler has an optional 6.4-liter V8 (470 horsepower, 470 pound-feet of torque), but it's limited to a single tier (Rubicon 392).
Ford Bronco vs. Jeep Wrangler: Capability
An outdoor enthusiast's dream, the Ford Bronco comes standard with a selectable four-wheel-drive system, a two-speed, shift-on-the-fly electronic transfer case, and a High-Performance Off-Road Stability Suspension (HOSS) system. It also includes a Terrain Management System with up to eight G.O.A.T.® modes, giving enthusiasts of all experience levels the ability to "Go Over All types of Terrain." Every Ford Bronco has at least five settings (Normal, Eco, Sport, Slippery, and Sand), plus technologies like hill ascent and descent assistance and Trail Turn Assist. Higher tiers get additional G.O.A.T.® mode enhancements like Mud/Ruts, Rock Crawl, and Baja modes.
The Ford Bronco offers a host of adventure-ready upgrades. Depending on the configuration, you can find equipment like Advanced 4WD with Automatic On-Demand Engagement, electronic-locking front and rear axles, and disconnecting stabilizer bars. You can also get upgraded suspension, like HOSS 2.0 with Bilstein Position Sensitive Dampers or Hoss 3.0 with FOX Internal Bypass Dampers. The Jeep Wrangler is an off-road icon and obviously a superb trail tackler, but it can't keep up with the Ford Bronco on a trim-for-trim basis. Additionally, while the Wrangler has selectable terrain settings, they don't match the adaptability of the Bronco's G.O.A.T.® modes.
Ford Bronco vs. Jeep Wrangler: Comfort and Accommodations
While the Ford Bronco is renowned as an off-road adventure machine, it also excels in day-to-day situations. So, when you're not exploring the trails, the Bronco is excellent for daily commutes, family carpools, or summer road trips. It boasts plenty of headroom and legroom, modern interior styling, and seats that are nicely cushioned, bolstered, and supportive for long-distance comfort.
While the Wrangler still uses live axles and recirculating-ball steering, the Bronco has a more modern rack-and-pinion setup and independent front suspension, resulting in superior on-road ride quality.
Ford Bronco vs. Jeep Wrangler: Cargo Capacity
The four-door Ford Bronco offers ample room for all passengers, with 38.3 cubic feet to spare for cargo behind the second row. Folding the rear seats expands the cargo area to 83 cubic feet. The four-door Wrangler has 31.7 cubic feet behind the second row and 72.4 behind the first. In its two-door configuration, the Bronco's cargo area measures 22.4 - 52.3 cubic feet compared to just 12.9 - 31.7 in the two-door Wrangler.
Ford Bronco vs. Jeep Wrangler: Safety
The IIHS (Insurance Institute for Highway Safety) gave the Ford Brono high marks for crashworthiness, including the highest possible rating, "Good," in evaluations like Small Overlap (driver and passenger side), Moderate Overlap, Original Side Test, Updated Side Test, and Roof Strength.
Conversely, the Jeep Wrangler scored only "Marginal" in IIHS Small Overlap (driver) and Updated Side crash evaluations and was rated "Poor" in the Moderate Overlap Front test.
Test-Drive a New Ford Bronco Hobbs and Artesia, NM
Get in touch with Carlsbad Ford today to learn more about the latest Ford models, including their available configuration options, financing opportunities, and current special offers and incentives. We can also assist you in reserving the perfect new Ford model for your Southwest lifestyle. Are you ready to experience the Ford Bronco's accommodations, amenities, and performance for yourself? We welcome you to schedule a test drive or stop by our Carlsbad dealership at your convenience. We'll be happy to show you around.